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Building Houses By Heart We are pleased to put in the hands of our beloved customers, second edition of this book and convey our sincere thanks for receiving the first edition. This book is intended to provide general guidelines about our housing philosophy. Today's property market is the buyers market. Majority of the buyers are users. Thus, the need based housing schemes is the need of the hour. Because of various reasons, today, the buyer is in a state of confusion. This is further compounded by uncertainties and unreliability existing in the market. Though, housing is an essential commodity, aquiring the same has become highly risky. If a buyer loses in this deal he loses his life time earnings. Thus it is as bad as he loses his life. We are committed to our customers to provide best quality houses within a short period of 12 months with highest reliability. Our performance has proved this. Quality, Speed and Reliability have been our watchwords, which has created a satisfied customer class. The objective before us is to remove confusion from the buyers mind and systematically guide him to settle upon the selection of a house from various housing schemes and help him realise his dream of a own house. We meet hundreds of customers everyday. We come across, many who have burnt their fingers. Housing is a lifetimes decision and life times earnings are involved . Therefore, customers should be cautious of unscrupulous practices. What needs to be
done We know that there are no tricks or short cuts to achieve the above said objective. But we believe in putting in an honest heart into the job, Provide proper information, understand buyers need, and top of all give honest suggestion to the customers, outlining our housing philosophy. Over a period of time now, we have evolved revolutionary approaches in housing. A brief guideline is presented in this booklet. We find that most of the customers are rate conscious and not cost conscious. What they pay is the cost of house & not just the rate. There are many factors which influence the cost but do not appear in rates. This and many such aspects are elaborated in this book. We are sure this
book too will be well received. Customers suggestions shall be most
welcome.
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